Tag Archive | "education"
Marketing Budget 101: SCORE says….
Setting a Marketing Budget By Susan M. Jacksack, J.D. Staff Writer, CCH Business Owner’s Toolkit Spending on marketing support—promotion, advertising and public relations—varies widely, from less than 1 percent of net sales for industrial business-to-business operations to 10 percent or more for companies marketing consumer-packaged goods. Consumer packaged goods companies may spend 50 percent of net sales for introductory [...]
Continue reading...And She Is?
Typically I introduce myself by saying I’m a geek: a creative geek who is always searching for ways to put technology to work & ultimately make my job as a marketer more efficient, effective, and awesome (maybe that means I’m a creative lazy geek?). When I’m not at the office, speaking & teaching around the US, or working remotely from where-ever I am at the moment you can find me at a local equestrian center or on a golf course.
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Tuesday, August 19, 2008
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