Tag Archive | "advertising"

Loic Le Meur (founder of Seesmic) Talks About Product Marketing Online

Wednesday, April 29, 2009

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After catching his talk at the Inbound Marketing Summit 2009 on launching a product in social media, I was lucky enough to get Loic alone for a quick interview. Watch as he gives you 3 tips on launching in the new media age, and I mis-pronounce everything. You can find Loic Le Meur at www.twitter.com/loic and [...]

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Marketing Gone Wrong: Anybody & Everyone

Monday, February 9, 2009

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Lately I’ve been running into more than a few business owners that tell me their ideal client is “anybody” or “everyone” . Typically the sentence follows is a justification for the anybody and everybody line, or a list of the 3000 kinds of customers this business may have. It’s a great energy and excitement these [...]

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Coupon Use: Survey Released in April

Friday, April 4, 2008

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I stumbled upon this article today that said the following: An economic downturn and technology advancements will lead to increased coupon usage among U.S. shoppers, according to survey results released today by Toronto-based ICOM Information Communications (ICOM). Of the 1,529 U.S. consumers who responded to a recent ICOM survey conducted in mid-February, 67 percent said they are [...]

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