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Social Media: New Rules, Old Court

13. November 2008

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I was speaking this morning at IMC SoCal on the topic of Social Media as it applies to the business of being a consultant. As I, a 28 yr old white girl, am standing at the front of a room predominantly 40+ men, chattering on about Myspace and Facebook I realized that I’d lost half [...]

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Social Media: What it is and Why you should care | episode 1

19. October 2008

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Social Media is media that utilizes a social platform – its meant to interact with a person in a manner similar to person-person interaction. This means video, photo-sharing, blogging, profiles, tagging, commenting on eachother’s items, friend circles, groups, and on and on and on. What makes social media so special is it’s two main applications: [...]

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Website: Is It Time to Redesign?

27. August 2008

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I’ve been working with a few companies in the last year as they ask themselves a complicated question: is it time to redesign our website? For some this is an easier answer – their content hasn’t changed in the 2 years since their last redesign, so why bother. Ignorance is bliss, no? For those of [...]

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